Elevating Products
Elevating Products
And Brands with
And Brands with
Thoughtful design
Thoughtful design
U/UX designer
Turning complex problems into simple, beautiful experiences
who am i
I’m Asha Vaghela, a UI/UX and Product Designer based in Ahmedabad. I craft intuitive, user-centered digital experiences that bridge the gap between complex problems and simple, delightful solutions. With a strong focus on research, interaction design, and scalable design systems, I help brands and startups build products their users truly love.
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Completed Projects
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Years of Experience
Process
HOW I WORK
REQUEST PROJECT
It all starts with your project request. I listen carefully to understand what you need and your ideas. Your ideas are my inspiration, and understanding your goals is my top priority.
01
STRATEGY SESSION
In this step, creativity takes center stage. I delve into brainstorming sessions to conceptualize your project. This is where I explore innovative solutions and artistic approaches to bring your vision to life.
02
DESIGN & DEVELOPMENT
With a clear concept in mind, we move to the design phase. This is where I weave together visual elements, user-friendly interfaces, and all the creative components that will make your project stand out.
03
FEEDBACK
Your feedback is invaluable. I present the design work to you for your input. I'm dedicated to collaboration and will make revisions as necessary to ensure the final product aligns perfectly with your artistic vision.
04
LAUNCH
After your approval, it's time to release your project to the world. I handle all the technical details, ensuring a seamless launch. Your project is introduced to the public, where it will inspire and engage.
05
REQUEST PROJECT
I start by understanding your product vision, business goals, and target users. Through detailed discussions, I gather requirements and define the project scope.
01
RESEARCH & STRATEGY
I conduct user research, competitor analysis, and create user personas and journey maps. This helps define a clear strategy and information architecture before moving into design.
02
WIREFRAMING & PROTOTYPING
I translate insights into low-fidelity wireframes and interactive prototypes. This stage focuses on user flows, navigation, and validating the experience early.
03
UI DESIGN & ITERATION
Once the structure is approved, I move to high-fidelity UI design — crafting pixel-perfect interfaces, design systems, micro-interactions, and responsive layouts.
04
FEEDBACK & REFINEMENT
I share designs for your review, incorporate feedback, and run usability tests when needed to ensure the experience is intuitive and delightful.
05
HANDOFF & LAUNCH
I prepare detailed design specifications and assets for developers. I stay involved during development to ensure the final product matches the design vision perfectly.
06
EXCPERIENCE
MY CAREER JOURNEY
Jan 2022 – Jul 2023
TRooInbound Private Limited
Web & Graphic Designer
Began my design career at TRooInbound, where I built a strong foundation in visual communication. Crafted compelling web and graphic assets using Figma and Adobe XD, while developing a keen eye for brand identity and digital storytelling.
Jan 2022 – Jul 2023
TRooInbound Private Limited
Web & Graphic Designer
Began my design career at TRooInbound, where I built a strong foundation in visual communication. Crafted compelling web and graphic assets using Figma and Adobe XD, while developing a keen eye for brand identity and digital storytelling.
Jul 2023 – Feb 2024
Tridhya Tech Limited
UI / UX Designer
Transitioned into dedicated UI/UX work at Tridhya Tech, delving deep into user-centered design principles. Contributed to creating intuitive product interfaces and refining user flows that significantly improved the overall digital experience.
Jul 2023 – Feb 2024
Tridhya Tech Limited
UI / UX Designer
Transitioned into dedicated UI/UX work at Tridhya Tech, delving deep into user-centered design principles. Contributed to creating intuitive product interfaces and refining user flows that significantly improved the overall digital experience.
Feb 2024 – Mar 2025
Vedlogic Solutions Pvt. Ltd.
UX/UI Designer
Elevated my craft at Vedlogic Solutions, taking ownership of end-to-end product design. Collaborated with cross-functional teams to build scalable design systems and deliver polished, user-first interfaces across multiple product lines.
Feb 2024 – Mar 2025
Vedlogic Solutions Pvt. Ltd.
UX/UI Designer
Elevated my craft at Vedlogic Solutions, taking ownership of end-to-end product design. Collaborated with cross-functional teams to build scalable design systems and deliver polished, user-first interfaces across multiple product lines.
Mar 2025 – Present
ContCentric IT Services Pvt. Ltd.
UI / UX Designer
Currently leading design initiatives at ContCentric IT Services, shaping user experiences across enterprise products. Driving design strategy, mentoring visual consistency, and collaborating closely with development teams to deliver high-impact digital solutions.
Mar 2025 – Present
ContCentric IT Services Pvt. Ltd.
UI / UX Designer
Currently leading design initiatives at ContCentric IT Services, shaping user experiences across enterprise products. Driving design strategy, mentoring visual consistency, and collaborating closely with development teams to deliver high-impact digital solutions.
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